Accidental Branding: How Ordinary People Build Extraordinary Brands,New

Accidental Branding: How Ordinary People Build Extraordinary Brands,New

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SKU: DADAX0470165065
Brand: Wiley
Sale price$25.51 Regular price$36.44
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Every Year, Thousands Of New Business Are Started By People With No Knowledge Of Modern Marketing At All?And Some Of Them Survive And Thrive. Accidental Branding Tells The Story Of Seven 'Accidental' Brands And How Their Founders Beat Bigger Competitors By Breaking The Standard Rules Of Marketing. Successful Brands Like Burt'S Bees, J. Peterman, And Clif Bar Reveal How Doing Things Differently Can Lead To Bigtime Success. If You'Re An Entrepreneur Or A Marketer, This Guide Will Show You How To Build Stronger Brands.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

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