Title
Advertising And Promotion: An Integrated Marketing Communications Perspective,Used
Delivery time: 8-12 business days (International)
Belch/Belch 8Th Edition Continues Its Advertising Focus With An Emphasis On Imc. It Includes Very Comprehensive Coverage Of Agency Issues And Creative Work And How It Is Related To The Imc Mix. The Authors Understand That Marketers Must Look Beyond Traditional Media In Order To Achieve Success. In Order To Best Communicate With Consumers, Advertisers Must Utilize A Myriad Of Tools (Advertising, Public Relations, Direct Marketing, Interactive/Internet Marketing, Sales Promotion, And Personal Selling); Belch/Belch Is The First Book To Reflect The Shift From The Conventional Methods Of Advertising To The More Widely Recognized Approach Of Implementing An Integrated Marketing Communications Strategy. The Text Underscores The Importance Of Recognizing That A Firm Must Use All Promotional Tools Available To Convey A Unified Message To The Consumer. The Integrated Marketing Communications Perspective (The Theme Of The Text) Catapults The Reader Into The Business Practices Of The 21St Century.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.