Title
Aim for the Heart: Write, Shoot, Report and Produce for TV and Multimedia,Used
Delivery time: 8-12 business days (International)
Al Tompkins teaches students about broadcast journalism using a disarmingly simple truthif you aim for the heart with the copy you write and the sound and video you capture, you will compel your viewers to keep watching. With humor, honesty, and directness, awardwinning journalist and author Al Tompkins bottles his years of experience and insight in a new Third Edition that offers students the fundamentals they need to master journalism in todays constantly evolving media environment, with practical knowhow they can immediately put to use in their careers. Aim for the Heart is as close as you can get to spending a week in one of Tompkinss training sessions that he has delivered in newsrooms around the world, from which students: Learn how to build compelling characters who connect with the audience Write inviting leads Get memorable soundbites See how to light, crop, frame, and edit compelling videos Learn how to leverage social media to engage audiences Gain critical thinking skills that move your story from telling the 'what' to telling the 'why'
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⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
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To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
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Frequently Asked Questions
- Q: What is the main focus of 'Aim for the Heart'? A: The book focuses on teaching the fundamentals of broadcast journalism, emphasizing the importance of compelling storytelling through writing, video, and audio.
- Q: Who is the author of 'Aim for the Heart'? A: The author is Al Tompkins, an award-winning journalist with extensive experience in teaching journalism.
- Q: What edition of the book is available? A: The available edition is the third edition, published on February 14, 2017.
- Q: How many pages does 'Aim for the Heart' have? A: The book contains 496 pages.
- Q: Is the book suitable for beginners in journalism? A: Yes, the book is designed for students and beginners, providing practical know-how and foundational concepts in journalism.
- Q: What are some key topics covered in the book? A: Key topics include building compelling characters, writing inviting leads, creating memorable soundbites, and using social media effectively.
- Q: What format is 'Aim for the Heart' available in? A: The book is available in paperback format.
- Q: When was 'Aim for the Heart' released? A: The book was released on January 31, 2017.
- Q: What condition is the book in? A: The book is in new condition.
- Q: Can this book help with video production skills? A: Yes, the book includes guidance on lighting, cropping, framing, and editing compelling videos.