Algorithms Of Oppression: How Search Engines Reinforce Racism

Algorithms Of Oppression: How Search Engines Reinforce Racism

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A Revealing Look At How Negative Biases Against Women Of Color Are Embedded In Search Engine Results And Algorithmsrun A Google Search For Black Girlswhat Will You Find? Big Booty And Other Sexually Explicit Terms Are Likely To Come Up As Top Search Terms. But, If You Type In White Girls, The Results Are Radically Different. The Suggested Porn Sites And Unmoderated Discussions About Why Black Women Are So Sassy Or Why Black Women Are So Angry Presents A Disturbing Portrait Of Black Womanhood In Modern Society.In Algorithms Of Oppression, Safiya Umoja Noble Challenges The Idea That Search Engines Like Google Offer An Equal Playing Field For All Forms Of Ideas, Identities, And Activities. Data Discrimination Is A Real Social Problem; Noble Argues That The Combination Of Private Interests In Promoting Certain Sites, Along With The Monopoly Status Of A Relatively Small Number Of Internet Search Engines, Leads To A Biased Set Of Search Algorithms That Privilege Whiteness And Discriminate Against People Of Color, Specifically Women Of Color.Through An Analysis Of Textual And Media Searches As Well As Extensive Research On Paid Online Advertising, Noble Exposes A Culture Of Racism And Sexism In The Way Discoverability Is Created Online. As Search Engines And Their Related Companies Grow In Importanceoperating As A Source For Email, A Major Vehicle For Primary And Secondary School Learning, And Beyondunderstanding And Reversing These Disquieting Trends And Discriminatory Practices Is Of Utmost Importance.An Original, Surprising And, At Times, Disturbing Account Of Bias On The Internet, Algorithms Of Oppression Contributes To Our Understanding Of How Racism Is Created, Maintained, And Disseminated In The 21St Century.

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Frequently Asked Questions

  • Q: What is 'Algorithms of Oppression' about? A: 'Algorithms of Oppression' by Safiya Umoja Noble explores how search engines perpetuate racial and gender biases, particularly against women of color, by analyzing the disparities in search results based on race.
  • Q: Who is the author of 'Algorithms of Oppression'? A: The author of 'Algorithms of Oppression' is Safiya Umoja Noble, a scholar who critically examines the implications of search engine algorithms on society.
  • Q: When was 'Algorithms of Oppression' published? A: 'Algorithms of Oppression' was published on February 20, 2018.
  • Q: What is the format of the book? A: 'Algorithms of Oppression' is available in paperback format and consists of 248 pages.
  • Q: What category does this book fall under? A: 'Algorithms of Oppression' falls under the category of Web Development & Design, focusing on the impact of technology on society.
  • Q: Is 'Algorithms of Oppression' suitable for academic study? A: Yes, 'Algorithms of Oppression' is suitable for academic study, as it provides a thorough analysis of biases in search algorithms and is backed by extensive research.
  • Q: Does the book discuss any real-world examples? A: Yes, the book discusses real-world examples of how search engines deliver biased results, illustrating the impact on perceptions of race and gender.
  • Q: What are the key themes in 'Algorithms of Oppression'? A: Key themes in 'Algorithms of Oppression' include data discrimination, the influence of search engine monopolies, and the intersection of racism and sexism in technology.
  • Q: Is this book recommended for general readers? A: 'Algorithms of Oppression' is recommended for general readers interested in understanding the societal implications of technology and bias.
  • Q: What is the significance of the book in today's digital landscape? A: 'Algorithms of Oppression' is significant as it highlights the urgent need to address biases in digital technologies, promoting awareness and advocacy for more equitable practices.