Author
Bindng
Analyzing Social Networks
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Designed to walk beginners through core aspects of collecting, visualizing, analyzing, and interpreting social network data, this book will get you uptospeed on the theory and skills you need to conduct social network analysis. Using simple language and equations, the authors provide expert, clear insight into every step of the research processincluding basic maths principleswithout making assumptions about what you know. With a particular focus on NetDraw and UCINET, the book introduces relevant software tools stepbystep in an easy to follow way.In addition to the fundamentals of network analysis and the research process, this Second Edition focuses on: Digital data and social networks like Twitter Statistical models to use in SNA, like QAP and ERGM The structure and centrality of networks Methods for cohesive subgroups/community detectionSupported by new chapter exercises, a glossary, and a fully updated companion website, this text is the perfect studentfriendly introduction to social network analysis.
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For more information, please visit www.P65Warnings.ca.gov.