Title
Asia'S Star Brands,New
Sold by Ergodebooks, an authorized reseller.
Returns accepted within 30 days | support@ergodebooks.com
Shipping Information
- Free Standard Shipping — United States only
- Processing Time: 1–3 business days
- Estimated Delivery: 3–5 business days after dispatch
- Double-boxed, fully insured & discreetly packaged
- Tracking number sent via email once dispatched
- Orders over $250 require signature upon delivery. Taxes calculated at checkout.
Returns & Refund
Returns accepted within 30 days of delivery.
Damaged or Defective Item
Free return shipping + replacement or full refund
Wrong Item Received
Free return shipping + replacement or full refund
Change of Mind
Return shipping at customer's expense · 25% restocking fee applies
Payment Option
Asia'S Star Brandsasian Brands Have Come Of Age, And No Longer Can Be Seen As 'Also Rans' To Their Western Competitors. The Problem Is, Very Little Has Been Know About Them. Paul Temporal'S Book Fills This Gap, With A Series Of Practical 'Brand Biographies' Which Chart Both The Growing Pains And The Growth Potential Of The New Contenders From The East. It'S Vital Reading For Anyone Committed To Doing Business In Asia. Miles Young, Chairman, Ogilvy & Mather, Asia Pacificchina And Japan, As Well As India And The Emirates, Suggest Remarkable Achievements By Local Companies In The Field Of Branding And Brands. Such A Revolution Shall Impact Not Only The Regional Markets But Also The World Economy And Nonasian Firms. Paul Temporal'S Book Provides Spectacular Business Cases And Broader Key Lessons. It Should Become A Major Reference For Any Practitioner And Scholar, Whether Asian Or Not. I Rank It In My Short List Of Relevant Texts About Competition And Success In The Coming Years. Professor Jeanclaude Thoenig, Inseada Wellmanaged Brand Is The Lifeline Of Any Successful Company. This Helpful Book Explains How Asian Companies Have Built Their Brands To Create Sustainable Competitive Advantage. Using Uptodate Asian Case Studies, It Will Help Readers Have A Better Understanding Of The Creation, Management And Evolution Of Brands. Professor John Quelch, Harvard Business Schoolit Is Often Said That The 21St Century Is Asia'S. It Is Very Encouraging To See Many Asian Brands Succeeding, As Wonderfully Showcased By Paul Temporal, Both Regionally And Globally. Branding Is Investment For The Future.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.