If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, withing 24 hours on weekdays.
Customer service
All questions about your order, return and delivery must be sent to our customer service team by e-mail at yourstore@yourdomain.com
Sale & Press
If you are interested in selling our products, need more information about our brand or wish to make a collaboration, please contact us at press@yourdomain.com
Help
If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, withing 24 hours on weekdays.
Customer service
All questions about your order, return and delivery must be sent to our customer service team by e-mail at yourstore@yourdomain.com
Sale & Press
If you are interested in selling our products, need more information about our brand or wish to make a collaboration, please contact us at press@yourdomain.com
Audience research should be an essential part of every broadcasting venture. However, many noncommercial radio stations hardly do audience research. Often time this is due to a lack of human resources and to a large extent also a lack of understanding and awareness of the nature, benefit, and role of audience research. By taking into consideration the special nature of noncommercial Christian local radio stations in Norway, this research shows how these radio stations can simplify and adapt some of the available research methods to their needs and budget. After discussing, evaluating, and adapting surveys, panel studies, focus groups, and indept interviews, two of the methods are tested in two different radio stations. At the end of the discussion, a research toolbox is presented, which provides the stations with a plan for audience research over a threeyear period. The toolbox also shows how the different research methods can be combined for a better audience research. Hopefully, this toolbox will benefit different types of noncommercial radio stations, whose main interest is reaching the audience with their message.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer,
birth defects, or other reproductive harm.
For MAP (Minimum Advertised Price) violations and Intellectual Property (IP) or Trademark concerns, please contact:
support@ergodebooks.com
⚠️ California Proposition 65 Warning: Some products sold on this website may expose you to chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm. For more information, visit www.P65Warnings.ca.gov.