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An expertly reported investigation into Twitters messy corporate historyincluding Elon Musks takeover in 2022, its outsized cultural impact, and its significant role in shaping how the world gets its news.Bloomberg journalist Kurt Wagner takes you inside Twitters everchanging headquarters, charting its rise from flippant 140character posts to one of the worlds most consequential tech companies. From Jack Dorseys triumphant return as CEO in 2015 to the rise and fall of @RealDonaldTrump to the contentious $44 billion sale to Elon Musk, Battle for the Bird exposes the messy reality and relentless challenges that come with building a global social network. With enthralling minutebyminute accounts of Musks controversial takeover from insider employees, Battle for the Bird exposes the realworld impact of the South African billionaires new role as owner, and employees growing horror as Dorseys idealistic promises (and the Twitter name) go up in flames before their eyes.Battle for the Bird is the definite, objective, and substantive account of the fight over the worlds most influential social media platform. Now, for the first timethrough deeply sourced, exclusive interviewsyou will discover how the visionary promises of one iconoclast gave way to the darker, yettobedefined motives of another, upending the virtual status quo and impacting the flow of news and information to the masses.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer,
birth defects, or other reproductive harm.
Q: How many pages does the book have?A: This book has three hundred sixty-eight pages. It provides a detailed account of Twitter's history and its cultural impact.
Q: What is the binding type of this book?A: The binding type is hardcover. This ensures durability and a premium feel for readers.
Q: What are the dimensions of the book?A: The book measures six inches in length, one and a half inches in width, and nine point zero two inches in height.
Q: Who is the author of this book?A: The author is Kurt Wagner. He is a journalist with Bloomberg, offering an insightful perspective on Twitter.
Q: What genre does this book belong to?A: This book belongs to the Business & Industry genre. It explores the dynamics of social media and corporate culture.
Q: What is the main theme of the book?A: The main theme revolves around the evolution of Twitter and the power struggles within the tech industry.
Q: Is this book suitable for young readers?A: This book is intended for adult readers. It covers complex themes related to business and social media.
Q: How do I read this book?A: You can read this book by simply opening it and enjoying the narrative. It delves into the intricacies of Twitter's operations.
Q: What is the reading level of this book?A: The reading level is suitable for adults and mature teens. It addresses advanced topics in technology and media.
Q: How should I store this book?A: Store this book in a cool, dry place, preferably upright on a shelf. This helps maintain its condition.
Q: How do I care for this hardcover book?A: To care for this book, keep it away from direct sunlight and moisture. Dust it occasionally to prevent dirt buildup.
Q: Can I return this book if I don't like it?A: Yes, you can return the book within the specified return period. Ensure it is in original condition.
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Q: Is there a warranty for this book?A: There is no warranty for books, but most retailers offer return policies if the book is defective.
Q: What should I do if I have questions about the book?A: You can reach out to customer service or check the publisher's website for additional information on the book.
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⚠️ California Proposition 65 Warning: Some products sold on this website may expose you to chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm. For more information, visit www.P65Warnings.ca.gov.