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Becoming Dynamic: Creating and Sustaining the Dynamic Organisation (Macmillan Business),Used
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In this followup to the groundbreaking, Dynamic Organisations , David Jackson leads the reader stepbystep through the change management process. He describes the change management process using a unique 'double loop' model and uses this to clarify processes which can otherwise appear intimidating, such as environmental scanning, direction setting, change planning, implementation and sustaining activities. A 'Change in Action' section uses vivid casestudies to show how real organisations have risen to the challenge of sustaining ongoing innovation. David Jackson wrote Becoming Dynamic to communicate the lessons he has learnt after many years of working as a consultant with senior managers struggling to make change work in a variety of companies. This is reflected in his spirited and enthusiastic style and his refreshing take on muchdiscussed issues such as leadership, culture, learning and performance.
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