Title
Blockbusters: Hitmaking, Risktaking, and the Big Business of Entertainment,Used
Delivery time: 8-12 business days (International)
Why the future of popular culture will revolve around ever bigger bets on entertainment products, by one of Harvard Business School's most popular professorsWhat's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Entertainment, and the NFLalong with such stars as JayZ, Lady Gaga, and LeBron James? Which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals?Anita Elberse, Harvard Business School's expert on the entertainment industry, has done pioneering research on the worlds of media and sports for more than a decade. Now, in this groundbreaking book, she explains a powerful truth about the fiercely competitive world of entertainment: building a business around blockbuster productsthe movies, television shows, songs, and books that are hugely expensive to produce and marketis the surest path to longterm success. Along the way, she reveals why entertainment executives often spend outrageous amounts of money in search of the next blockbuster, why superstars are paid unimaginable sums, and how digital technologies are transforming the entertainment landscape.Full of inside stories emerging from Elberse's unprecedented access to some of the world's most successful entertainment brands, Blockbusters is destined to become required reading for anyone seeking to understand how the entertainment industry really worksand how to navigate today's highstakes business world at large.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Frequently Asked Questions
- Q: What is the main topic of 'Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment'? A: The book explores the strategies and dynamics behind the success of major entertainment businesses, focusing on how they build their operations around blockbuster products.
- Q: Who is the author of this book? A: The author is Anita Elberse, a professor at Harvard Business School known for her expertise in the entertainment industry.
- Q: When was 'Blockbusters' published? A: The book was published on October 15, 2013.
- Q: What is the format of this book? A: The book is available in hardcover format.
- Q: How many pages does 'Blockbusters' have? A: The book contains 320 pages.
- Q: Is this book suitable for someone interested in the entertainment industry? A: Yes, the book is ideal for those wanting to understand the competitive landscape of the entertainment industry and the business strategies of successful companies.
- Q: What kind of research is included in the book? A: The book includes pioneering research by Anita Elberse on media and sports, along with insights from her access to leading entertainment brands.
- Q: Does the book discuss the impact of digital technologies on entertainment? A: Yes, it addresses how digital technologies are transforming the entertainment landscape and influencing business strategies.
- Q: What can readers expect to learn from 'Blockbusters'? A: Readers can learn about the risks and rewards of creating blockbuster entertainment products and the financial strategies involved.
- Q: Is the book part of a series or a standalone publication? A: This book is a standalone publication and is not part of a series.