Title
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant,Used
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Written by the business world's new gurus, Blue Ocean Strategy continues to challenge everything you thought you knew about competing in today's crowded market place. Based on a study of 150 strategic moves spanning more than a hundred years and thirty industries, authors W. Chan Kim and Renee Mauborgne argue that lasting success comes from creating 'blue oceans': untapped new market spaces ripe from growth. And the business world has caught on companies around the world are skipping the bloody red oceans of rivals and creating their very own blue oceans. With over one million copies sold world wide, Blue Ocean Strategy is quickly reaching 'must read' status among smart business readers. Have you caught the wave?
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- Q: How many pages are in Blue Ocean Strategy? A: This book contains two hundred fifty-six pages. It provides a comprehensive exploration of strategic business concepts.
- Q: What is the binding type of Blue Ocean Strategy? A: The book is published in hardcover format. This binding type is known for its durability and professional appearance.
- Q: What are the dimensions of Blue Ocean Strategy? A: The book measures six point two six inches in length, one inch in width, and eight point five inches in height. These dimensions make it easy to handle and store.
- Q: How do I read Blue Ocean Strategy effectively? A: To read this book effectively, approach it with an open mind and take notes on key concepts. The framework presented can be applied to various business contexts.
- Q: Is Blue Ocean Strategy suitable for beginners in business? A: Yes, this book is suitable for beginners and seasoned professionals alike. It introduces fundamental principles of business strategy in an accessible manner.
- Q: Can I use Blue Ocean Strategy for business planning? A: Yes, it is an excellent resource for business planning. The insights provided can help in identifying new market opportunities.
- Q: How should I care for my copy of Blue Ocean Strategy? A: To keep your book in good condition, store it in a dry place and avoid direct sunlight. This will prevent damage to the cover and pages.
- Q: Is Blue Ocean Strategy safe to read for young adults? A: Yes, the content is appropriate for young adults. It focuses on business strategy and does not contain any explicit material.
- Q: What if my copy of Blue Ocean Strategy arrives damaged? A: If your book arrives damaged, you should contact the seller for a return or replacement. Most sellers have policies in place to handle such issues.
- Q: How do I clean my hardcover copy of Blue Ocean Strategy? A: To clean your hardcover book, gently wipe the cover with a soft, dry cloth. Avoid using water or cleaning solutions.
- Q: Is Blue Ocean Strategy relevant for tech startups? A: Yes, the strategies discussed are highly relevant for tech startups. They emphasize innovation and market creation, which are crucial for new ventures.
- Q: What type of audience is Blue Ocean Strategy aimed at? A: The book is aimed at business professionals, entrepreneurs, and students. It provides valuable insights for anyone interested in strategic business practices.
- Q: Can I find case studies in Blue Ocean Strategy? A: Yes, the book includes various case studies. These real-world examples illustrate the concepts discussed and provide practical applications.
- Q: Is Blue Ocean Strategy a good gift for a business professional? A: Yes, it makes an excellent gift for business professionals. Its insights can inspire new approaches to competition and market strategy.
- Q: Where can I find more resources related to Blue Ocean Strategy? A: You can find additional resources through the Harvard Business Review Press website or by exploring related business strategy publications.