
Title

BottomUp Marketing,Used
Delivery time: 8-12 business days (International)
Offers revised thinking on management practice, emphasizing tactics, rather than arbitrary decision making, to guide strategy, and containing a stepbystep procedure for a marketing campaign
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
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Frequently Asked Questions
- Q: What is the main focus of 'Bottom-Up Marketing'? A: 'Bottom-Up Marketing' emphasizes the importance of tactics over arbitrary decision-making to guide marketing strategy, providing a step-by-step procedure for creating effective marketing campaigns.
- Q: Who is the author of 'Bottom-Up Marketing'? A: The author of 'Bottom-Up Marketing' is Al Ries, a well-known figure in marketing management.
- Q: What is the publication date of 'Bottom-Up Marketing'? A: 'Bottom-Up Marketing' was published on January 1, 1989.
- Q: How many pages does 'Bottom-Up Marketing' have? A: 'Bottom-Up Marketing' contains 226 pages, offering a comprehensive exploration of marketing strategies.
- Q: What type of binding does 'Bottom-Up Marketing' have? A: 'Bottom-Up Marketing' is available in hardcover binding, providing durability and a professional appearance.
- Q: Is 'Bottom-Up Marketing' in good condition? A: Yes, the item condition of 'Bottom-Up Marketing' is listed as 'Good', indicating that it has been well-maintained.
- Q: What category does 'Bottom-Up Marketing' fall under? A: 'Bottom-Up Marketing' is categorized under 'Management & Leadership', making it suitable for those interested in enhancing their marketing skills.
- Q: What edition is 'Bottom-Up Marketing'? A: 'Bottom-Up Marketing' is available in the 'Spine Lean' edition.
- Q: Does 'Bottom-Up Marketing' include any features or supplementary materials? A: The product details do not specify any additional features or supplementary materials included with 'Bottom-Up Marketing'.
- Q: What insights can I gain from reading 'Bottom-Up Marketing'? A: Reading 'Bottom-Up Marketing' can provide valuable insights into effective marketing tactics and strategic decision-making, helping readers to develop successful marketing campaigns.