Title
Brand Bible: The Complete Guide To Building, Designing, And Sustaining Brands-used
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Brand Bible Is A Comprehensive Resource On Brand Design Fundamentals. It Looks At The Influences Of Modern Design Going Back Through Time, Delivering A Short Anatomical Overview And Examines Brand Treatments And Movements In Design. You'Ll Learn The Steps Necessary To Develop A Successful Brand System From Defining The Brand Attributes And Assessing The Competition, To Working With Materials And Vendors, And All The Steps In Between. The Author, Who Is The President Of The Design Group At Sterling Brands, Has Overseen The Design/Redesign Of Major Brands Including Pepsi, Burger King, Tropicana, Kleenex, And Many More.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: How many pages does this book have? A: This book has three hundred twelve pages. It provides a thorough exploration of brand design fundamentals and practices.
- Q: What is the binding type of this book? A: The binding type is flexibound. This allows for a durable yet flexible structure that enhances usability.
- Q: What are the dimensions of this book? A: The dimensions are eight and a half inches by nine point zero two inches by zero point eight eight inches. These dimensions make it easy to handle and store.
- Q: Who is the author of this book? A: The author is Ms. Debbie Millman. She is the president of the design group at Sterling Brands.
- Q: What category does this book fall under? A: This book falls under the Branding and Logo Design category. It is a valuable resource for anyone interested in brand development.
- Q: Is this book suitable for beginners? A: Yes, this book is suitable for beginners. It covers essential steps in brand development, making it accessible for those new to the field.
- Q: How can I apply the concepts from this book? A: You can apply the concepts by following the outlined steps for developing a brand system. This includes defining attributes and assessing competition.
- Q: Is this book appropriate for professional designers? A: Yes, this book is appropriate for professional designers. It offers insights from the author's extensive experience with major brands.
- Q: How do I keep this book in good condition? A: To keep this book in good condition, store it in a cool, dry place and avoid exposure to direct sunlight. Handle it gently to preserve the binding.
- Q: Can I return this book if I am not satisfied? A: Yes, you can return this book if you are not satisfied. Please refer to the seller's return policy for specific conditions.
- Q: What should I do if the book arrives damaged? A: If the book arrives damaged, contact the seller for assistance. They will guide you through the return or replacement process.
- Q: Is this book safe for kids? A: Yes, this book is safe for kids, as it focuses on design principles rather than inappropriate content. However, adult supervision is recommended for younger readers.
- Q: What makes this book different from others on branding? A: This book is unique because it combines historical influences with practical steps for brand development. It provides a comprehensive view of branding.
- Q: How does this book help in understanding modern design? A: This book helps in understanding modern design by examining its historical influences and brand movements. It offers a well-rounded perspective on design evolution.
- Q: What materials does this book use? A: The book uses high-quality paper for printing. The flexibound cover also provides durability while remaining lightweight.
- Q: Does this book include case studies of major brands? A: Yes, this book includes case studies of major brands like Pepsi and Tropicana. These examples illustrate successful branding strategies.