Title
Brand Flip, The: Why Customers Now Run Companies And How To Profit From It (Voices That Matter),New
Delivery time: 8-12 business days (International)
Bestselling Brand Expert Marty Neumeier Shows You How To Make The Leap From A Companydriven Past To The Consumerdriven Future. Youll Learn How To Flip Your Brand From Offering Products To Offering Meaning, From Value Protection To Value Creation, From Costbased Pricing To Relationship Pricing, From Market Segments To Brand Tribes, And From Customer Satisfaction To Customer Empowerment.In The 13 Years Since Neumeier Wrote The Brand Gap, The Influence Of Social Media Has Proven His Core Theory: A Brand Isnt What You Say It Is Its What They Say It Is. People Are No Longer Consumers Or Market Segments Or Tiny Blips In Big Data. They Dont Buy Brands. They Join Brands. They Want A Vote In What Gets Produced And How It Gets Delivered. Theyre Willing To Roll Up Their Sleeves And Help Out Not Only By Promoting The Brand To Their Friends, But By Contributing Content, Volunteering Ideas, And Even Selling Products Or Services.At The Center Of The Book Is The Brand Commitment Matrix, A Simple Tool For Organizing The Six Primary Components Of A Brand. Your Brand Community Is Your Tribe. How Will You Lead It?
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.