Title
Business Marketing Management: B2B
Delivery time: 8-12 business days (International)
Reflecting The Latest Trends And Issues, Marketleading Business Marketing Management: B2B, 11E Delivers Comprehensive, Cuttingedge Coverage That Equips Readers With A Solid Understanding Of Today'S Fastpaced B2B Market. Highlighting The Similaritiesand Emphasizing The Differencesbetween Consumer Goods And B2B Marketing, This Proven Text Focuses On Market Analysis, Organizational Buying Behavior, Relationship Management, And The Ensuing Adjustments Required In The Marketing Strategy Elements Used To Reach Organizational Customers. Its Managerial Approach Ties Chapter Concepts Directly To Realworld Decision Making. The New Edition Also Includes Additional Emphasis On Automated B2B Practices And The Impact Of The Internet.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
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Frequently Asked Questions
- Q: What is the main focus of 'Business Marketing Management: B2B'? A: 'Business Marketing Management: B2B' primarily focuses on the unique aspects of business-to-business marketing, including market analysis, organizational buying behavior, and relationship management.
- Q: How many pages does this book have? A: The book contains 464 pages, providing a comprehensive overview of business marketing management.
- Q: Who is the author of this book? A: The author of 'Business Marketing Management: B2B' is Michael D. Hutt.
- Q: What edition is this book? A: This is the 11th edition of 'Business Marketing Management: B2B', reflecting the latest trends and practices in the field.
- Q: What is the condition of the used book? A: The used book is in good condition, making it a viable option for those looking to save on costs.
- Q: When was this book published? A: 'Business Marketing Management: B2B' was published on January 3, 2012.
- Q: What type of binding does this book have? A: This book is bound in hardcover, ensuring durability and a professional appearance.
- Q: Does the book cover automated B2B practices? A: Yes, the new edition includes additional emphasis on automated B2B practices and the impact of the Internet on marketing strategies.
- Q: Is this book suitable for beginners in B2B marketing? A: Yes, the book is structured to provide a solid understanding of B2B marketing concepts, making it suitable for beginners.
- Q: What features does this book offer? A: The book offers comprehensive coverage of B2B marketing topics, with a managerial approach that ties concepts directly to real-world decision making.