Business Research for Decision Making (NonInfoTrac Version),Used

Business Research for Decision Making (NonInfoTrac Version),Used

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SKU: SONG0534373976
UPC: 9780534373979
Brand: Brand: Cengage Learning
Condition: Used
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This Fifth Edition reflects the everincreasing changes in the tools and technology available today. Duane Davis teaches students and managers how to develop ways to efficiently and effectively plan, collect, organize, and assimilate information to make informed business decisions. This book covers the fundamentals of conducting research as well as the recent advancements in the field of business research such as the use of the Internet, qualitative research, and modern analytical tools (SPSS and Excel). The new edition is available packaged with the SPSS Student Version Software.

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