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Common Interest, Common Good: Creating Value Through Business and Social Sector Partnerships,New
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A guided tour of the progressive new strategies that contribute to the purpose of our businesses and the prosperity of our communities, Common Interest, Common Good is a convincing, deeply felt book by two authors who have devoted much of their careers to helping public and private sectors find profitable new ways of working together. Many organizations are searching for innovative strategies that will counter the mounting pressures felt by communities and corporations alike. According to Shirley Sagawa and Eli Segal, alliances between forprofit and the notforprofit industries yield enormous benefits for both. Forwardlooking businesses and social sector organizations (both nonprofit and government) can solve many of their problems by working togetherwhile serving the common good in the process. This book showcases many such successful partnerships, from corporate sponsorships and causerelated marketing to employee volunteer programs and schooltowork initiatives.
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This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
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