Title
Convergence Culture: Where Old And New Media Collide,New
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Winner Of The 2007 Society For Cinema And Media Studies Katherine Singer Kovacs Book Award2007 Choice Outstanding Academic Titlea Classic Study On The Dynamic Between An Individual And Different Media Channelsconvergence Culture Maps A New Territory: Where Old And New Media Intersect, Where Grassroots And Corporate Media Collide, Where The Power Of The Media Producer And The Power Of The Consumer Interact In Unpredictable Ways.Henry Jenkins, One Of Americas Most Respected Media Analysts, Delves Beneath The New Media Hype To Uncover The Important Cultural Transformations That Are Taking Place As Media Converge. He Takes Us Into The Secret World Of Survivor Spoilers, Where Avid Internet Users Pool Their Knowledge To Unearth The Shows Secrets Before They Are Revealed On The Air. He Introduces Us To Young Harry Potter Fans Who Are Writing Their Own Hogwarts Tales While Executives At Warner Brothers Struggle For Control Of Their Franchise. He Shows Us How The Matrix Has Pushed Transmedia Storytelling To New Levels, Creating A Fictional World Where Consumers Track Down Bits Of The Story Across Multiple Media Channels.Jenkins Argues That Struggles Over Convergence Will Redefine The Face Of American Popular Culture. Industry Leaders See Opportunities To Direct Content Across Many Channels To Increase Revenue And Broaden Markets. At The Same Time, Consumers Envision A Liberated Public Sphere, Free Of Network Controls, In A Decentralized Media Environment. Sometimes Corporate And Grassroots Efforts Reinforce Each Other, Creating Closer, More Rewarding Relations Between Media Producers And Consumers. Sometimes These Two Forces Are At War.Jenkins Provides A Riveting Introduction To The World Where Every Story Gets Told And Every Brand Gets Sold Across Multiple Media Platforms. He Explains The Cultural Shift That Is Occurring As Consumers Fight For Control Across Disparate Channels, Changing The Way We Do Business, Elect Our Leaders, And Educate Our Children.
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- Q: What is the binding type of this book? A: This book is a hardcover edition. Hardcover bindings are known for their durability and are ideal for long-term use.
- Q: How many pages does 'Convergence Culture' have? A: This book contains three hundred sixty-eight pages. It offers a comprehensive exploration of media convergence and cultural interactions.
- Q: What are the dimensions of this book? A: The book measures six and a half inches in length, one point two six inches in width, and nine point four nine inches in height. These dimensions make it a standard-sized hardcover.
- Q: Who is the author of 'Convergence Culture'? A: The author is Henry Jenkins, a respected media analyst. His insights provide a deep understanding of media dynamics.
- Q: Is this book suitable for academic study? A: Yes, this book is highly suitable for academic study. It has won prestigious awards and is recognized as an outstanding academic title.
- Q: What themes are explored in 'Convergence Culture'? A: This book explores themes of media convergence, consumer control, and cultural transformations. It examines the interactions between grassroots and corporate media.
- Q: How should I care for this hardcover book? A: To care for this hardcover book, keep it in a dry place and avoid exposure to direct sunlight. This will help preserve its condition.
- Q: Can I clean the book if it gets dirty? A: Yes, you can clean the book gently with a soft, dry cloth. Avoid using water or cleaning agents that could damage the cover or pages.
- Q: Is this book safe for children to read? A: This book is intended for a mature audience. It explores complex themes of media and culture, which may not be suitable for younger readers.
- Q: What age group is this book recommended for? A: This book is recommended for readers aged eighteen and older. It addresses advanced concepts in media studies.
- Q: Is 'Convergence Culture' a good choice for beginners in media studies? A: No, this book is more suited for those with some background in media studies. The content is complex and may be challenging for beginners.
- Q: What makes this book different from other media studies books? A: This book uniquely combines theoretical analysis with real-world examples, like fan interactions and corporate strategies, offering a dynamic view of media convergence.
- Q: What should I do if the book arrives damaged? A: If the book arrives damaged, contact customer support for return or exchange options. Be sure to have your order details ready for assistance.
- Q: Does this book come with a warranty? A: No, this book does not come with a warranty. However, it is covered by standard return policies for damaged items.
- Q: How long does it typically take to receive this book after ordering? A: Delivery typically takes between three to five business days, depending on your location and shipping method chosen during checkout.