Title
Corporate Communication: A Guide To Theory And Practice
Delivery time: 8-12 business days (International)
The Sixth Edition Of Corporate Communication: A Guide To Theory And Practice Continues To Be The Market Leading Text In Its Field, Having Been Fully Revised By The Author To Reflect New Trends And Developments In Social Media And To Capture Emergent Topics Such As Ceo Activism And Corporate Character And Purpose.New To This Edition:A Revised Chapter On Comm'S In The Rapidly Changing Media Landscape, Incorporating New Technologies And Social Media. Deeper Coverage Of Key Topics Such As Employee, Crisis, And Leadership Communication Alongside Sustainability. New Case Studies With Reflective Questions To Highlight The Broad Application Of Corporate Communications. Corporations Featured Include: Apple, Facebook, Gilette, Lenovo And Nestl. Corporate Communication Is Essential Reading For Students Studying Corporate Communication, Organizational Communication, Strategic Communication, Pr And Marketing Communications, As Well As A Valuable Resource For Reflective Practitioners.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Frequently Asked Questions
- Q: What is the primary focus of 'Corporate Communication: A Guide to Theory and Practice'? A: 'Corporate Communication: A Guide to Theory and Practice' primarily focuses on the evolving landscape of corporate communication, emphasizing key topics such as employee communication, crisis management, and the role of social media in modern communication strategies.
- Q: Who is the author of this book? A: The author of 'Corporate Communication: A Guide to Theory and Practice' is Joep P. Cornelissen.
- Q: What edition of the book is currently available? A: The sixth edition of the book is currently available, which includes updated content reflecting recent trends in communication.
- Q: When was 'Corporate Communication: A Guide to Theory and Practice' published? A: 'Corporate Communication: A Guide to Theory and Practice' was published on February 6, 2020.
- Q: How many pages does this book contain? A: The book contains a total of 336 pages.
- Q: What type of binding does this book have? A: The book is available in paperback binding.
- Q: What are some of the case studies included in the book? A: The book includes case studies featuring corporations such as Apple, Facebook, Gillette, Lenovo, and Nestlé.
- Q: Is this book suitable for students? A: Yes, 'Corporate Communication: A Guide to Theory and Practice' is essential reading for students studying corporate communication, organizational communication, strategic communication, public relations, and marketing communications.
- Q: Does the book address new trends in social media? A: Yes, the sixth edition features a revised chapter that incorporates new technologies and social media trends impacting corporate communication.
- Q: What is the condition of the book? A: The book is listed as 'New'.