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Corporate Community Involvement offers the firstever roadmap to strategic community involvement. Building on their extensive experience, Nick Lakin and Veronica Scheubel have designed this book to be practicalfor those who want to act upon what they read.The book's advice is backed by inspiring interviews with bestinclass practitioners from businesses like Microsoft, GlaxoSmithKline, Ericssonas well as leading experts in corporate responsibility and community involvement. The text highlights bestpractice approaches, effective methods, and concise tools to help managers 'get there faster' and 'get it right first time.'The core of the book is a stepbystep guide that shows readers how to: conduct a current state analysis and devise a strategy; organize staffing and budgets; integrate corporate community involvement throughout the business and create highprofile programs' partner across sectors; measure and evaluate results; communicate successful activities; and overcome challenges.Corporate Community Involvement will be an indispensible resource for those working at the interface between business and the community. With this daytoday reference in hand, practitioners will learn from both successes and failures. Representatives from other sectors, such as government, international agencies, and NGOs, will come to better understand companies' internal requirements for crosssector collaborations.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer,
birth defects, or other reproductive harm.
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