Title
Corporate Social Responsibility aus Konsumentensicht: Zustandekommen der Beurteilung und ausgewhlte Erfolgswirkungen (Marktorien,Used
Delivery time: 8-12 business days (International)
Product Description Marion Rommelspacher zeigt im Rahmen einer empirischen Analyse, dass Konsumenten ihr CSRUrteil nicht nur auf Basis konkreter CSRInformationen sondern vielmehr auf Grundlage ihres Markenwissens bilden. Darber hinaus spielt die Quelle zustzlicher Informationen fr den CSRInformationsstand weniger eine Rolle als der Umfang der kommunizierten CSRAktivitten. Die Ergebnisse weisen auf einen Einfluss der CSRBeurteilung auf die Kaufbereitschaft von Konsumenten hin, der im Falle einer stark positiven CSRBeurteilung auch bei Konsumenten mit hheren Einkommen besonders stark ausfllt. From the Back Cover Die Wahrnehmung der gesellschaftlichen Verantwortung von Unternehmen (Corporate Social Responsibility) hat Auswirkungen auf die Kaufabsicht von Konsumenten. Marion Rommelspacher zeigt im Rahmen einer empirischen Analyse, dass Konsumenten ihr CSRUrteil nicht nur auf Basis konkreter CSRInformationen, sondern vielmehr auf Grundlage ihres Markenwissens bilden. Die Ergebnisse weisen auerdem auf einen Einfluss der CSRBeurteilung auf die Kaufbereitschaft von Konsumenten hin, der im Falle einer stark positiven CSRBeurteilung und auch bei Konsumenten mit hheren Einkommen besonders stark ausfllt. About the Author Dr. Marion Rommelspacher promovierte bei Prof. Dr. Michael Lingenfelder am Lehrstuhl fr Allg. Betriebswirtschaftslehre, insbesondere Marketing und Handelsbetriebslehre der PhilippsUniversitt Marburg.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.