Title
Corporate Strategy: A ResourceBased Approach,Used
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Corporate Strategy by Collis and Montgomery employs a single consistent framework for the analysis of corporatelevel strategy. Based on the latest research in the resourcebased view of the firm and organizational economics, it develops a rigorous approach to the many important issues surrounding the scope of the firm. Starting from the analysis of how valuable resources contribute to the competitive advantage of a single business, the book progresses through the analysis of scale, scope and vertical integration within an industry, to the treatment of diversification and the management of multibusiness firms. As such, it perfectly complements those required strategy courses that develop the notions of strategy as the internal consistency and external positioning of single business firms. This new edition has been completely updated, including a new chapter on corporate transformation.
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This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
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- Q: What is the main focus of 'Corporate Strategy: A Resource-Based Approach'? A: The book focuses on analyzing corporate-level strategy through the lens of the resource-based view of the firm and organizational economics, offering a consistent framework for understanding how valuable resources contribute to competitive advantage.
- Q: Who is the author of this book? A: The book is authored by David J. Collis, who is known for his expertise in corporate strategy.
- Q: What topics are covered in this edition? A: This edition covers various topics including the analysis of scale, scope, vertical integration, diversification, and the management of multi-business firms, along with a new chapter on corporate transformation.
- Q: How many pages does the book contain? A: The book contains 284 pages.
- Q: What is the binding type of this book? A: The book is available in paperback binding.
- Q: What is the condition of the book? A: The item is in good condition.
- Q: When was 'Corporate Strategy: A Resource-Based Approach' published? A: The book was published on July 14, 2004.
- Q: Is this book suitable for strategy courses? A: Yes, it complements strategy courses by developing notions of internal consistency and external positioning relevant to single business firms.
- Q: Does this book include any updates from previous editions? A: Yes, this new edition has been completely updated, including the addition of a new chapter.
- Q: What is the significance of the resource-based view discussed in the book? A: The resource-based view is significant as it helps understand how a firm's unique resources contribute to its competitive advantage and overall corporate strategy.