Crafting and Executing Strategy The Quest for Competitive Advantage Concepts and Cases,Used

Crafting and Executing Strategy The Quest for Competitive Advantage Concepts and Cases,Used

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SKU: SONG1265028249
Brand: McGraw-Hill Education
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ISBN: 9781265028244 is the International Student Edition of Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases 23rd Edition. By Arthur A. Thompson, Margaret Peteraf, John E. Gamble and A. J. Strickland. This ISBN is a student textbook only. It does not come with online access code. Access code, if required by an instructor, sold separately at another ISBN. The content of international edition is the same as other formats. Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts & Cases 23e has a longstanding reputation of being the most teachable text. It is regarded as the benchmark by which all others are measured. It is engaging, clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the valuepricecost framework. Our coauthor, Margaret Peteraf, a highly regarded researcher, helped integrate both the resourcebased view of the firm from the perspective of both singlebusiness and multibusiness strategies. Chapter content is tightly linked to the 27 highinterest cases, most of which are written by the text authors, and receive high acclaim for student appeal, teachability and suitability.

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