Title
Creative Advertising, New Edition,New
Delivery time: 8-12 business days (International)
More than just a nicetolookat, easytoflipthrough book...Pricken has loftier goalsnamely, to transform readers into top creatives by introducing them to a variety of techniques and ideas.'Adweek Unraveling the creative process behind some of the most effective campaigns of recent years, Mario Pricken showcases over two hundred examples of international advertising from a wide range of media, including magazines, billboards, television, movies, and the Internet. Each chapter highlights different practical methods for creating innovative and unforgettable ads, with awardwinning work from some of the most influential names in the industry. This second edition includes a completely revised and updated introductory chapter plus dozens of new examples that demonstrate a fascinating range of approaches. 450+ illustrations, 280 in color
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To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
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Frequently Asked Questions
- Q: What is the primary focus of 'Creative Advertising, New Edition'? A: 'Creative Advertising, New Edition' focuses on unraveling the creative process behind effective advertising campaigns. It introduces readers to various techniques and ideas to transform them into top creatives.
- Q: How many pages does the book contain? A: The book contains 272 pages, providing ample content for understanding advertising techniques and examples.
- Q: Who is the author of this book? A: The author of 'Creative Advertising, New Edition' is Mario Pricken, a recognized expert in advertising.
- Q: What type of illustrations are included in the book? A: 'Creative Advertising, New Edition' includes over 450 illustrations, with 280 in color, showcasing a variety of advertising examples.
- Q: When was 'Creative Advertising, New Edition' published? A: The book was published on June 23, 2008.
- Q: What is the binding type of this book? A: The book is available in a paperback binding, making it lightweight and easy to handle.
- Q: Is this book suitable for beginners in advertising? A: Yes, 'Creative Advertising, New Edition' is suitable for beginners as it introduces fundamental concepts and techniques in advertising.
- Q: Does the book cover contemporary advertising techniques? A: Yes, this edition includes updated examples and approaches, reflecting contemporary advertising techniques across various media.
- Q: What edition is 'Creative Advertising, New Edition'? A: This is the second edition of the book, which includes a revised introductory chapter and new advertising examples.
- Q: Can this book help in understanding digital advertising? A: Yes, the book covers a wide range of media, including digital platforms, providing insights into modern advertising strategies.