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Creativity, Inc.: Overcoming The Unseen Forces That Stand In The Way Of True Inspiration,Used
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From A Cofounder Of Pixar Animation Studiosthe Academy Awardwinning Studio Behind Coco, Inside Out, And Toy Storycomes An Incisive Book About Creativity In Business And Leadership For Readers Of Daniel Pink, Tom Peters, And Chip And Dan Heath.New York Times Bestseller Named One Of The Best Books Of The Year By The Huffington Post Financial Times Success Inc. Library Journalcreativity, Inc. Is A Manual For Anyone Who Strives For Originality And The Firstever, Allaccess Trip Into The Nerve Center Of Pixar Animationinto The Meetings, Postmortems, And Braintrust Sessions Where Some Of The Most Successful Films In History Are Made. It Is, At Heart, A Book About Creativitybut It Is Also, As Pixar Cofounder And President Ed Catmull Writes, An Expression Of The Ideas That I Believe Make The Best In Us Possible.For Nearly Twenty Years, Pixar Has Dominated The World Of Animation, Producing Such Beloved Films As The Toy Story Trilogy, Monsters, Inc., Finding Nemo, The Incredibles, Up, Walle, And Inside Out, Which Have Gone On To Set Boxoffice Records And Garner Thirty Academy Awards. The Joyousness Of The Storytelling, The Inventive Plots, The Emotional Authenticity: In Some Ways, Pixar Movies Are An Object Lesson In What Creativity Really Is. Here, In This Book, Catmull Reveals The Ideals And Techniques That Have Made Pixar So Widely Admiredand So Profitable.As A Young Man, Ed Catmull Had A Dream: To Make The First Computeranimated Movie. He Nurtured That Dream As A Ph.D. Student At The University Of Utah, Where Many Computer Science Pioneers Got Their Start, And Then Forged A Partnership With George Lucas That Led, Indirectly, To His Cofounding Pixar In 1986. Nine Years Later, Toy Story Was Released, Changing Animation Forever. The Essential Ingredient In That Movies Successand In The Thirteen Movies That Followedwas The Unique Environment That Catmull And His Colleagues Built At Pixar, Based On Leadership And Management Philosophies That Protect The Creative Process And Defy Convention, Such As: Give A Good Idea To A Mediocre Team, And They Will Screw It Up. But Give A Mediocre Idea To A Great Team, And They Will Either Fix It Or Come Up With Something Better. If You Dont Strive To Uncover What Is Unseen And Understand Its Nature, You Will Be Ill Prepared To Lead. Its Not The Managers Job To Prevent Risks. Its The Managers Job To Make It Safe For Others To Take Them. The Cost Of Preventing Errors Is Often Far Greater Than The Cost Of Fixing Them. A Companys Communication Structure Should Not Mirror Its Organizational Structure. Everybody Should Be Able To Talk To Anybody.
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- Q: What are the dimensions of the book? A: The book measures six point three five inches in length, one point zero six inches in width, and nine point five three inches in height.
- Q: How many pages does 'Creativity, Inc.' have? A: The book contains three hundred sixty-eight pages, providing an in-depth exploration of creativity in business.
- Q: What type of binding does the book have? A: This book is available in hardcover binding, ensuring durability for frequent readers.
- Q: Who is the author of 'Creativity, Inc.'? A: The author is Ed Catmull, co-founder of Pixar Animation Studios, known for his insights on creativity and leadership.
- Q: What is the genre of 'Creativity, Inc.'? A: The book falls under the category of creativity and business leadership, appealing to those interested in innovation.
- Q: How should I read 'Creativity, Inc.'? A: You can read this book at your own pace, as it is suitable for anyone interested in personal and professional creativity.
- Q: Is this book appropriate for beginners in creativity? A: Yes, the book is designed for readers at all levels, making it accessible for beginners and professionals alike.
- Q: What age group is this book suitable for? A: While there's no specific age restriction, it's recommended for adults and young adults interested in creativity and business.
- Q: How do I keep 'Creativity, Inc.' in good condition? A: To maintain the book's condition, store it upright on a shelf and avoid exposure to moisture or direct sunlight.
- Q: Can I lend this book to others? A: Yes, you can lend the book. Just ensure it is returned in good condition to preserve its durability.
- Q: What if the book arrives damaged? A: If the book arrives damaged, you should contact the seller for return or replacement options within their policy period.
- Q: Is there a warranty for the book? A: Typically, books do not come with warranties, but check with the seller for specific return policies.
- Q: How do I clean the book if it gets dirty? A: To clean the book, gently wipe the cover with a dry cloth and avoid using water or cleaning solutions.
- Q: What if I accidentally spill something on the book? A: If a spill occurs, quickly blot the area with a dry cloth and avoid rubbing to prevent damage to the pages.
- Q: Is the book suitable for group discussions? A: Yes, 'Creativity, Inc.' is an excellent choice for book clubs and group discussions due to its thought-provoking content.
- Q: How does this book compare to other creativity books? A: Unlike many creativity books, 'Creativity, Inc.' offers unique insights from a major animation studio's inner workings.