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Crosscultural management is a crucial challenge for the successful development of international business, yet it is often badly understood and poorly implemented. Misunderstandings arise as culture affects both individuals and organizations, yet attempts to understand, explain and interpret these differences have often been hidden between a welter of conflicting theories and paradigms.This book is a muchneeded guide to the theory and practice of crosscultural management. It focuses on four key areas: the language connection the global connection the management connection the multimedia connection.Using an innovative approach combining theory, toolkits and applications, it takes a fresh look at this complex topic, investigating the recognition of crosscultural differences, accounting for them in managerial communications, and bridging them in a variety of negotiations, interactions and collaborative projects.
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birth defects, or other reproductive harm.
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