Title
Crystallizing Public Opinion,New
Delivery time: 8-12 business days (International)
A seminal work on how public opinion is created and shaped, Edward Bernayss 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence public attitudes over the past century.A primer on the then new profession of 'public relations counsel,' Crystallizing elucidates the 'instruments and techniques' that PR professionals use to mold public opinion on behalf of their client's interests. By adapting the ideas that Bernays put forth in this book, governments and advertisers have been able to 'regiment the mind like the military regiments the body.'The first ever book ever written about the public relations industry, this allnew edition of Crystallizing Public Opinion features an introduction by Stuart Ewen, author of PR! A Social History of Spin, All Consuming Images: On the Politics of Style in Contemporary Culture, and Captains of Consciousness: Advertising and the Social Roots of the Consumer Culture.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Related Products
You may also like
Frequently Asked Questions
- Q: What is the main topic of 'Crystallizing Public Opinion'? A: 'Crystallizing Public Opinion' discusses how public opinion is formed and influenced, particularly through the practices of public relations as described by Edward Bernays.
- Q: Who is the author of 'Crystallizing Public Opinion'? A: The author of 'Crystallizing Public Opinion' is Edward Bernays, who is known as a pioneer in the field of public relations.
- Q: When was 'Crystallizing Public Opinion' first published? A: 'Crystallizing Public Opinion' was first published in 1923 and has been influential in the development of public relations.
- Q: What type of book is 'Crystallizing Public Opinion'? A: 'Crystallizing Public Opinion' is a non-fiction book that serves as a foundational text for understanding public relations and its impact on society.
- Q: Is 'Crystallizing Public Opinion' available in different formats? A: Yes, 'Crystallizing Public Opinion' is available in a paperback format in this edition.
- Q: What is the page count of 'Crystallizing Public Opinion'? A: 'Crystallizing Public Opinion' has a total of 216 pages.
- Q: Who wrote the introduction for this edition of 'Crystallizing Public Opinion'? A: This edition of 'Crystallizing Public Opinion' features an introduction by Stuart Ewen, a noted author in the field of public relations.
- Q: What condition is the used copy of 'Crystallizing Public Opinion' in? A: The used copy of 'Crystallizing Public Opinion' is described as being in good condition.
- Q: What is the significance of 'Crystallizing Public Opinion' in the field of public relations? A: 'Crystallizing Public Opinion' is significant as it lays down the foundational principles and techniques used in public relations to shape and influence public opinion.
- Q: When was this edition of 'Crystallizing Public Opinion' published? A: This edition of 'Crystallizing Public Opinion' was published on August 16, 2011.