
Title

Cutting Edge: Gillette's Journey to Global Leadership,Used
Delivery time: 8-12 business days (International)
The Gillette Company has literally defined, as well as led, the world shaving market since the founding days of the enterprise in 1901. But more than that, Gilletteas revealed in McKibben's colorful historyhas become a world leading manufacturer and marketer of consumer goods in men's and women's grooming products, writing instruments, and alkaline batteries. The modernday Gillette serves as a shining example for today's managers of how to maintain a commitment to innovation, how to advertise creatively against competitors, and above all, how to translate a consistent vision of global growth into superior results in a competitive world marketplace.Based on extensive interviews with Gillette insiders, Cutting Edge chronicles the successes, failures, and watershed moments in the evolution of a global powerhouse. McKibben's rich portrait serves as an enduring lesson for all competitors who aspire to be truly on the cutting edge.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
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Returns
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
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Frequently Asked Questions
- Q: What is the main focus of the book 'Cutting Edge: Gillette's Journey to Global Leadership'? A: The book chronicles the history and evolution of the Gillette Company, detailing its journey to becoming a global leader in the shaving market and consumer goods.
- Q: Who is the author of this book? A: The author of 'Cutting Edge: Gillette's Journey to Global Leadership' is Gordon McKibben.
- Q: What condition is this book in? A: This book is listed as a 'Used Book in Good Condition', indicating it may show some signs of wear but remains usable and intact.
- Q: What is the publication date of this book? A: The book was published on December 1, 1997.
- Q: How many pages does 'Cutting Edge' have? A: The book contains 427 pages.
- Q: What type of binding does this book have? A: The book is bound in hardcover.
- Q: Is this book suitable for people interested in business management? A: Yes, the book provides valuable insights into maintaining innovation and competitive strategies, making it suitable for those interested in business management.
- Q: What edition is 'Cutting Edge: Gillette's Journey to Global Leadership'? A: This book is a First Edition.
- Q: Are there interviews included in the book? A: Yes, the book is based on extensive interviews with Gillette insiders, providing an inside look at the company's history.
- Q: Can this book be beneficial for aspiring business leaders? A: Absolutely, the lessons and strategies discussed in the book serve as a guide for aspiring business leaders aiming for innovation and growth.