Title
Data Mining in Customer Relationship Management: The Case of a Major Logistic Company,Used
Delivery time: 8-12 business days (International)
The book addresses possibilities of deploying the freeware data mining system LISpMiner in customer relationship management (CRM), specifically in the area of lead management. The data used in the project were obtained from a major logistic company operating worldwide (the company wished to remain anonymous). The principle aim of the project is to provide information contributing to the possible change of internal processes of the company. Further aims are to propose directions of the use of the LISpMiner when solving a similar data mining task, and propose a simple and understandable way of presenting the results. The aims have been achieved through analysis in compliance with the CRISPDM Methodology. The asset of the book is the description of the whole project, which includes the analysis of real data using the LISpMiner. The book also offers instructions and recommendations for similar future projects. Section I outlines the LISpMiner and its procedures. Section II A case study describes the process of analysing the data. Section III summarises the observations gained during the entire project and gives recommendations and instructions for similar projects.
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⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.