
Title

Datadriven Marketing: The 15 Metrics Everyone In Marketing Should Know
Delivery time: 8-12 business days (International)
Named Best Marketing Book Of 2011 By The American Marketing Associationhow Organizations Can Deliver Significant Performance Gains Through Strategic Investment In Marketingin The New Era Of Tight Marketing Budgets, No Organization Can Continue To Spend On Marketing Without Knowing What'S Working And What'S Wasted. Datadriven Marketing Improves Efficiency And Effectiveness Of Marketing Expenditures Across The Spectrum Of Marketing Activities From Branding And Awareness, Trail And Loyalty, To New Product Launch And Internet Marketing. Based On New Research From The Kellogg School Of Management, This Book Is A Clear And Convincing Guide To Using A More Rigorous, Datadriven Strategic Approach To Deliver Significant Performance Gains From Your Marketing. Explains How To Use Datadriven Marketing To Deliver Return On Marketing Investment (Romi) In Any Organization Indepth Discussion Of The Fifteen Key Metrics Every Marketer Should Know Based On Original Research From America'S Leading Marketing Business School, Complemented By Experience Teaching Romi To Executives At Microsoft, Dupont, Nisan, Philips, Sony And Many Other Firms Uses Data From A Rigorous Survey On Strategic Marketing Performance Management Of 252 Fortune 1000 Firms, Capturing $53 Billion Of Annual Marketing Spending Indepth Examples Of How To Apply The Principles In Small And Large Organizations Free Downloadable Romi Templates For All Examples Given In The Bookwith Every Department Under The Microscope Looking For Results, Those Who Properly Use Data To Optimize Their Marketing Are Going To Come Out On Top Every Time.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.