Title
Dealing With the Tough Stuff: Practical Wisdom for Running a ValuesDriven Business (SVN),Used
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Your business plan is only going to get you so far. When youre actually running a valuesdriven business, problems come up that you never could have anticipated. The whole experience can be incredibly isolating and draining.Margot Fraser and Lisa Lorimer have been there, and theyre here to help. Together with five of their colleaguesincluding Stonyfield Farm founder Gary Hirshberg and former Ms. Foundation president Marie C. Wilsonthey offer the kinds of personal insights and seasoned advice you just cant get in business school. Its like sitting down at the table with some of the nations top socially conscious entrepreneurs.The book tackles the kinds of challenges every entrepreneur struggles with. How open and honest can you really be with your employees and still run an efficient business? At what point do you seek outside expertise? What do you do when things go terribly wrong? When is it time to leave? The authors and their fellow travelers share their experiencesnot just what worked, but sometimes what spectacularly didnt. Some of these stories are harrowing: a worker getting killed by factory equipment, a false accusation of intellectual property theft , a crucial distributor running up a $195,000 debt with no way to pay it back. Others are simply daytoday conundrums: meeting payroll when youre always in debt, deciding how to expand in a responsible way, balancing business needs with your commitment to the triple bottom line. At the end of each chapter, Lorimer and Fraser offer practical tips that can guide you through similar situations.This is a book you can look to for affirmation, hope, and tools. No book can cover every challenge that might arise, but if you learn from the attitudes, techniques, and coping mechanisms these seasoned leaders offer, youll get through the tough stuff with your sanity and your business intact.
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