Title
Design Driven Innovation: Changing The Rules Of Competition By Radically Innovating What Things Mean
Delivery time: 8-12 business days (International)
Until Now, The Literature On Innovation Has Focused Either On Radical Innovation Pushed By Technology Or Incremental Innovation Pulled By The Market. In Designdriven Innovation: How To Compete By Radically Innovating The Meaning Of Products, Roberto Verganti Introduces A Third Strategy, A Radical Shift In Perspective That Introduces A Bold New Way Of Competing. Designdriven Innovations Do Not Come From The Market; They Create New Markets. They Don'T Push New Technologies; They Push New Meanings.It'S About Having A Vision, And Taking That Vision To Your Customers. Think Of Gamechangers Like Nintendo'S Wii Or Apple'S Ipod. They Overturned Our Understanding Of What A Video Game Means And How We Listen To Music. Customers Had Not Asked For These New Meanings, But Once They Experienced Them, It Was Love At First Sight.But Where Does The Vision Come From? With Fascinating Examples From Leading European And American Companies, Verganti Shows That For Truly Breakthrough Products And Services, We Must Look Beyond Customers And Users To Those He Calls Interpreters The Experts Who Deeply Understand And Shape The Markets They Work In.Designdriven Innovation Offers A Provocative New View Of Innovation Thinking And Practice.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.