Designing for Behavior Change: Applying Psychology and Behavioral Economics,Used

Designing for Behavior Change: Applying Psychology and Behavioral Economics,Used

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Designers and managers hope their products become essential for usersintegrated into their lives like Instagram, Lyft, and others have become. Such deep integration isnt accidental: its a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral scienceresearch that supports many productsto help your users achieve their goals using your product.In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you stepbystep through the process of incorporating behavioral science into product design and development. Product managers, UX and interaction designers, and data analysts will learn a simple and effective approach for identifying target users and behaviors, building the product, and gauging its effectiveness.Learn the three main strategies to help people change behavior Identify behaviors your target audience seeks to changeand obstacles that stand in their way Develop effective designs that are enjoyable to use Measure your products impact and learn ways to improve it Combine behavioral science with data science to pinpoint problems and test potential solutions

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Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

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To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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