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Designing For Growth: A Design Thinking Tool Kit For Managers (Columbia Business School Publishing)
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Jeanne Liedtka And Tim Ogilvie Educate Readers In One Of The Hottest Trends In Business: Design Thinking, Or The Ability To Turn Abstract Ideas Into Practical Applications For Maximal Business Growth. Liedtka And Ogilvie Cover The Mindset, Techniques, And Vocabulary Of Design Thinking, Unpack The Mysterious Connection Between Design And Growth, And Teach Managers In A Straightforward Way How To Exploit Design'S Exciting Potential.Exemplified By Apple And The Success Of Its Elegant Products And Cultivated By Highprofile Design Firms Such As Ideo, Design Thinking Unlocks Creative Rightbrain Capabilities To Solve A Range Of Problems. This Approach Has Become A Necessary Component Of Successful Business Practice, Helping Managers Turn Abstract Concepts Into Everyday Tools That Grow Business While Minimizing Risk.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: What are the dimensions of the book? A: The book measures eight and a half inches by eight point seven inches and is zero point ninety-one inches thick.
- Q: How many pages does the book have? A: This book contains two hundred twenty-seven pages, providing a comprehensive guide on design thinking.
- Q: What type of binding does the book have? A: The book is available in hardcover, making it durable and suitable for frequent use.
- Q: Is this book easy to understand for beginners? A: Yes, the book is written in a straightforward manner, making it accessible for beginners in design thinking.
- Q: Who is the target audience for this book? A: This book is aimed at managers and business professionals interested in applying design thinking to enhance growth.
- Q: Can this book be used in a team setting? A: Yes, it is an excellent resource for teams looking to collaboratively implement design thinking techniques.
- Q: How should I store this book to keep it in good condition? A: Store the book upright in a cool, dry place away from direct sunlight to maintain its quality.
- Q: Is there a warranty or return policy for this book? A: The book typically comes with a standard return policy, allowing returns within a specific period if it is in new condition.
- Q: What if the book arrives damaged? A: If the book arrives damaged, you should contact the retailer for a replacement or refund under their return policy.
- Q: Does this book include practical applications of design thinking? A: Yes, it provides practical applications and techniques for implementing design thinking in business scenarios.
- Q: Can this book help improve my team's innovation skills? A: Yes, it aims to unlock creative capabilities, fostering innovation and problem-solving within teams.
- Q: Is this book suitable for readers interested in management and design? A: Absolutely, it caters to readers who want to explore the intersection of management practices and design thinking.
- Q: What is the main theme of the book? A: The main theme revolves around using design thinking as a tool for maximizing business growth and minimizing risk.
- Q: Are there any case studies included in the book? A: Yes, the book includes case studies from successful companies like Apple to illustrate design thinking in action.
- Q: Is this book appropriate for adult readers only? A: Yes, the content is tailored for adult professionals in business settings, focusing on growth strategies.
- Q: What makes this book different from other design thinking resources? A: This book uniquely combines theoretical insights with practical tools specifically designed for managers.