Title
Detour: My Unexpected, Amazing, Life Changing Journey With OnStar,Used
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Detour is the story behind the launch of OnStar? now well known blue button, as told through the eyes of its founder and CEO of over fourteen years, Chet Huber. It? a personal narrative that describes the events that led up to General Motors?unexpected choice of a locomotive salesman as the leader of its ambitious hightechnology startup, and the subsequent series of twists and turns and neardeath experiences that the venture faced until it ultimately discovered its formula for success. Detour provides a unique, behind the scenes look at the issues and challenges that confronted one of the world? largest industrial corporations as it attempted to engage in profound, disruptive innovation. Emergent strategies, resource conflicts, interdependent architectures, cultural mismatches, branding, bureaucracy and corporate politics are only a few of the elements of the OnStar story that made it interesting enough to be the subject of case studies now being taught at the Harvard Business School. And while Detour provides insights into many of the theories of innovation in use today, it goes beyond a clinical view of the enterprise by focusing on the people involved, and bringing the living, breathing nature of the adventure to life. OnStar? launch proved to be as much about passion as it was about profit, where insanely hard technology and tribes of hostile gremlins were ultimately mastered not only to serve the bottom line, but more importantly to serve a greater good. Detour captures the often overlooked human side of business history, in this case where the mission of the business to save peoples?lives infected an initially small but thankfully growing band of otherwise dispassionate corporate professionals, transforming career assignments into a collective personal quest. It highlights the fact that resources and effective strategy are critical yet insufficient elements of success, but when connected to a forcemultiplying band of emotionally committed coconspirators they become an unstoppable force. In order to tell a complete story, Detour unfortunately also highlights the seemingly endless ?uck?that typically creates friction in large organizations; institutionalized cynicism, selfperpetuating bureaucracy, shortages of vision and courage, and a labyrinth of personal agendas. These are the unnecessary yet sadly consistent forces that stifle initiative and creativity, blur accountability and ultimately work to deny innovation a foothold. But fortunately for the future of OnStar, General Motors?commitment and overriding instinct to ?o the right thing? combined with the tenacity, courage and resolve of a wide range of very special individuals prevailed, creating a beachhead for an important innovation, and changing thousands of peoples?lives in the process.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: How many pages does 'Detour' have? A: This book has three hundred forty pages. It provides a detailed narrative of the innovative journey of OnStar.
- Q: What are the dimensions of the book? A: The book measures six inches in length, zero point seventy-nine inches in width, and nine point zero two inches in height.
- Q: What type of binding does this book have? A: This book is available in paperback binding. This makes it flexible and easy to handle while reading.
- Q: Who is the author of 'Detour'? A: The author of this book is Chet Huber. He is also the founder and former CEO of OnStar.
- Q: What genre does 'Detour' belong to? A: This book belongs to the Leadership and Motivation genre. It explores themes of innovation and corporate challenges.
- Q: How do I read 'Detour'? A: You can read 'Detour' by purchasing it in paperback format. It's suitable for anyone interested in leadership and innovation.
- Q: Is this book suitable for beginners in business? A: Yes, this book is suitable for beginners. It provides insights into leadership and innovation in a relatable narrative.
- Q: What age group is this book appropriate for? A: This book is suitable for adults and young adults. It addresses complex themes in business and innovation.
- Q: Can I gift this book to someone interested in business? A: Yes, 'Detour' makes an excellent gift for anyone interested in business and innovation stories.
- Q: How should I store the book to keep it in good condition? A: Store the book in a cool, dry place away from direct sunlight. This helps maintain its quality over time.
- Q: Is there a warranty or return policy for this book? A: Yes, most retailers offer a return policy. Check with the seller for specific details regarding returns.
- Q: What if my copy of 'Detour' arrives damaged? A: If your book arrives damaged, contact the retailer immediately for a replacement or return options.
- Q: Does this book contain any sensitive content? A: No, 'Detour' does not contain sensitive content. It focuses on professional challenges and personal narratives.
- Q: Are there any illustrations in 'Detour'? A: No, 'Detour' does not contain illustrations. It is primarily a text-based narrative.
- Q: Is 'Detour' a good resource for case studies? A: Yes, 'Detour' is often used in case studies at Harvard Business School. It provides valuable insights into leadership.