Title
Die Marketingzukunft der Finanzdienstleister: Perspektiven und Konzepte im Kontext neuer medialer und kommunikativer Bedingungen,Used
Delivery time: 8-12 business days (International)
Product Description Der Markt fr Finanzdienstleistungen sieht sich wie kaum eine andere Branche mit extremen Vernderungen in seinen kommunikativen und medialen Rahmenbedingungen konfrontiert. Dieser Wandel wird sich auch zuknftig weiter fortsetzen, weshalb es fr Finanzdienstleister immer wichtiger wird, ihre Marketingstrategien auf die unterschiedlichen knftigen Entwicklungen hin auszurichten. Dies ist jedoch mit extremen Unsicherheiten verbunden. Dieses Buch gibt Orientierungshilfe, indem es einen berblick ber verschiedene moderne Marketinganstze gibt. Unter Verwendung der SzenarioTechnik und durch eine Befragung von Marketingexperten im Finanzdienstleistungsmarkt werden diese Anstze hinsichtlich ihrer Zukunftsfhigkeit analysiert. Damit leistet die Publikation einen wertvollen Beitrag zur Strategiefindung innerhalb des Privatkundengeschfts von Finanzdienstleistungsinstituten. Book Description Marketingstrategien fr Finanzdienstleister About the Author Dr. Tropp ist Professor fr Marketing und Marketingkommunikation an der Hochschule Pforzheim. Seine Forschungsschwerpunkte sind Marketing, Unternehmens und Marketingkommunikation, Markenmanagement, CRM und CSR. Dipl. Betriebswirt Reichel ist wissenschaftlicher Assistent bei Professor Tropp. Seine Arbeitsschwerpunkte sind Marketing und Werbung.
By changing our most important processes and
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efficient waste management in our value chain.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.