Dimensional Selling: Using the Breakthrough Q4 Approach to Close More Sales: Using the Breakthrough Q4 Approach to Close More Sa,Used

Dimensional Selling: Using the Breakthrough Q4 Approach to Close More Sales: Using the Breakthrough Q4 Approach to Close More Sa,Used

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SKU: SONG0071447334
Brand: McGraw-Hill Education
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A powerful, behavioralbased approach to closing salesCalled dimensional selling, the Q4 model evaluates customers' specific behavioral patterns. It enables sales professionals to tailor presentations to personality traits, thereby forging strong bonds of trust and enduring relationships with customers. Psychologists Victor Buzzotta and Robert Lefton present this proven sales approach based on behavioral science that is guaranteed to give sales professionals an unbeatable competitive edge. Drawing upon their work with Citicorp, Hyatt Corp., Merrill Lynch, Warner Bros., and other top companies, the authors show readers how to: Pinpoint what motivates individual buyers Work more effectively with customers by understanding their basic behavior patterns Adapt selling strategies on the fly Manage problem customersregardless of their issues Plan sales calls that optimize the chances of success

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

  • Q: How many pages does this book have? A: This book has two hundred fifty-six pages. It provides an in-depth exploration of the Q4 sales approach.
  • Q: What are the dimensions of the book? A: The book measures six point two inches in length, zero point eight inches in width, and nine point two one inches in height.
  • Q: What type of binding does the book have? A: This book is bound in hardcover. The durable binding enhances its longevity for repeated use.
  • Q: How do I implement the strategies in this book? A: To implement the strategies, read through the chapters, focusing on the behavioral patterns outlined. Apply these insights during sales presentations to tailor your approach.
  • Q: Is this book suitable for beginners in sales? A: Yes, this book is suitable for beginners. It breaks down complex concepts into actionable strategies that anyone can apply.
  • Q: What age group is this book intended for? A: This book is intended for adults and professionals in sales. It is not specifically designed for children or young adults.
  • Q: How do I keep the book in good condition? A: To keep the book in good condition, store it in a cool, dry place and avoid exposing it to direct sunlight. Handling it with clean hands will also help preserve its quality.
  • Q: Can I clean the book if it gets dirty? A: Yes, you can clean the book. Use a soft, dry cloth to gently wipe the cover and avoid using water or cleaning solutions.
  • Q: What if the book arrives damaged? A: If the book arrives damaged, contact the seller for a return or replacement. Most sellers have a policy in place for damaged items.
  • Q: Is this book a good choice for improving sales techniques? A: Yes, this book is an excellent choice for improving sales techniques. It provides evidence-based strategies that can enhance your sales effectiveness.
  • Q: How does this book compare to other sales training materials? A: This book stands out due to its focus on behavioral science, offering a unique perspective compared to traditional sales training materials.
  • Q: Can I use this book for team training? A: Yes, this book can be used for team training. Its insights are applicable for group discussions and workshops on sales strategies.
  • Q: What other authors are associated with this approach? A: The authors Victor Buzzotta and Robert Lefton are well-known for their work in behavioral science, which informs the Q4 approach in this book.
  • Q: Are there any prerequisites to understanding this book? A: No, there are no prerequisites. The book is designed to be accessible for readers with varying levels of sales experience.
  • Q: Is this book recommended for customer relationship management? A: Yes, this book is highly recommended for customer relationship management. It teaches how to adapt to different customer behaviors effectively.
  • Q: Does this book include case studies or real-life examples? A: Yes, the book includes case studies and real-life examples from companies like Citicorp and Warner Bros., illustrating the effectiveness of the Q4 approach.

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