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If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, withing 24 hours on weekdays.
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The Second Edition of Doing Business in Emerging Markets has been completely revised and updated to reflect the challenges and opportunities facing businesses in emerging markets, in the wake of the financial crisis. Filled with international case studies and packed with reallife examples from across the world, this text covers all the key topics on an Emerging Markets course in an engaging and accessible way. Examining preentry as well as postentry issues and strategies, this text shows how the emerging market context challenges traditional international business theories. Globalization is widely discussed as are topics such as CSR, regulation, finance and communication.
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