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Electronic Commerce 2010: A Managerial Perspective,Used
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Electronic Commerce Provides A Thorough Explanation Of What Ec Is, How Its Being Conducted And Managed, And How To Assess Its Major Opportunities, Limitations, Issues, And Risksall In The Socialcomputing Business Environment. Overview Of Electronic Commerce; Emarketplaces: Mechanisms, Tools, And Impacts Of Ecommerce; Retailing In Electronic Commerce: Products And Services; Consumer Behavior, Market Research, And Advertising; B2B Ecommerce; Esupply Chains, Collaborative Commerce, And Corporate Portals; Innovative Ec Systems: Egovernment And Elearning To Consumertoconsumer Commerce; Mobile Computing And Commerce And Pervasive Computing; The Web 2.0 Environment And Social Networks; Ecommerce Fraud And Security; Electronic Commerce Payment Systems; Fulfilling Ecommerce Orders And Other Ec Support Services; Ecommerce Strategy And Global Ec; Economics And Justificat
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