Title
Electronic Competition: Branchendynamik durch Entrepreneurship im Internet (German Edition),Used
Delivery time: 8-12 business days (International)
Product Description Thomas Hutzschenreuter zeigt die fundamentale Vernderung von Branchen durch Electronic Competition und die dadurch mgliche Neupositionierung auch bereits etablierter Wettbewerber auf. Book Description Neue Marktchancen mit Neuen Medien From the Back Cover Electronic Competition Wettbewerb unter Nutzung des Internet fhrt zu fundamentalen Vernderungen von Branchen. Die Dynamik geht dabei auf die Initiative von Entrepreneuren zurck, die neue Wettbewerbsstrategien einfhren, neue Wertschpfungsketten schaffen und hierdurch Branchenstrukturen verndern. Darber hinaus werden Branchengrenzen verschoben. Diese Vernderungen gehen einher mit Phnomen, wie zum Beispiel Mass Customization, OnetoOne Marketing, BuilttoOrderOffers, Virtual Communities, Value Chain Deconstruction, Business Migration sowie Des und Reintermediation. Thomas Hutzschenreuter untersucht diese und andere Phnomene sowie die Auswirkungen des Wettbewerbs unter Nutzung des Internet sowohl allgemein als auch am Beispiel von vier unterschiedlichen Industrien. Darauf aufbauend leitet er Auswirkungen fr das Management von Kundenbeziehungen sowie das Management der Wertschpfungskette ab und zeigt Wege zur Neupositionierung fr neue und etablierte Wettbewerber auf. Das Buch richtet sich an all jene, die sich mit den Marktvernderungen durch das Internet beschftigen. Hierzu gehren Wissenschaftler und Studenten der Betriebswirtschaftslehre genauso wie Fhrungskrfte in startups, mittelstndischen Unternehmen und Grounternehmen sowie Unternehmensberater. About the Author Dr. Thomas Hutzschenreuter ist als Dozent und Wissenschaftlicher Assistent an der Handelshochschule Leipzig ttig. Seine Arbeitsschwerpunkte liegen in den Bereichen Strategisches Innovationsmanagement und Entrepreneurship, Electronic Business sowie ValueBased Management.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.