Title
Electronic Media Management, Revised,Used
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The fifth edition of a classic text features important updates that reflect the enormous changes that have taken place in recent years the Internet as an important information transmission format that is here to stay and convergence among media. This edition features thorough discussions on the Internet and convergence, as well as reflects the latest information on broadcast and cable regulations and policies. It also includes a fresh batch of case studies, and study questions. As in previous editions, this book also covers management theory, audience analysis, broadcast promotion, and marketing.
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- Q: What is the page count of the book? A: This book contains four hundred fifteen pages. It offers a comprehensive exploration of electronic media management.
- Q: What are the dimensions of the book? A: The book measures ten point twenty-eight inches in length, seven point two inches in width, and zero point seventy-two inches in height.
- Q: What type of binding does the book have? A: The book is available in paperback binding. This makes it lightweight and easy to carry.
- Q: How do I use this book for study? A: You can use this book as a primary source for understanding electronic media management. It includes case studies and study questions to enhance learning.
- Q: Is this book suitable for beginners? A: Yes, this book is suitable for beginners. It covers fundamental concepts in electronic media management, making it accessible for new learners.
- Q: What age group is this book appropriate for? A: This book is appropriate for college students and adult learners. Its content is geared toward those studying media management.
- Q: How should I care for this book? A: To keep this book in good condition, store it in a dry place and avoid exposing it to direct sunlight. Handle it gently to prevent wear.
- Q: Is this book safe for kids? A: No, this book is not specifically intended for children. It is designed for adult learners and college students.
- Q: How do I store this book? A: Store this book upright in a cool, dry area to prevent moisture damage. Consider using a bookend to keep it from leaning.
- Q: What if the book arrives damaged? A: If the book arrives damaged, you should contact the seller for a return or replacement. Many sellers offer a guarantee for damaged items.
- Q: Can I return the book if I don’t like it? A: Yes, you can typically return the book if you are not satisfied. Check the seller's return policy for specific details.
- Q: What topics are covered in this book? A: This book covers various important topics, including broadcast promotion, marketing, audience analysis, and management theory.
- Q: Who is the author of this book? A: The author of this book is Peter Pringle. He is known for his expertise in media management.
- Q: What makes this edition different from previous ones? A: This revised edition includes updates on recent changes in media, particularly the Internet's role and new case studies.
- Q: Is there a glossary or index in the book? A: Yes, the book includes an index, which is helpful for locating specific topics quickly.