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Elvis in Vegas: How the King Reinvented the Las Vegas Show,Used
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The story of how Las Vegas saved Elvis and Elvis saved Las Vegas in the greatest musical comeback of all time.The conventional wisdom is that Las Vegas is what destroyed Elvis Presley, launching him on a downward spiral of drugs, boredom, erratic stage behavior, and eventually his fatal overdose. But in Elvis in Vegas, Richard Zoglin takes an alternate view, arguing that Vegas is where the King of Rock and Roll resurrected his career, reinvented himself as a performer, and created the most exciting show in Vegas history.Elviss 1969 opening night in Vegas was his first time back on a live stage in more than eight years. His career had gone sourbad movies, and mediocre pop songs that no longer made the charts. Hed been dismissed by most critics as over the hill. But in Vegas he played the biggest showroom in the biggest hotel in the city, drawing more people for his fourweek engagement than any other show in Vegas history. His performance got rave reviews, Suspicious Minds gave him his first numberone hit in seven years, and Elvis became Vegass biggest star. Over the next seven years, he performed more than 600 shows there, and sold out every one.Las Vegas was changed too. The intimate nightclubstyle shows of the Rat Pack, who made Vegas the nations premier liveentertainment center in the 1950s and 60s, catered largely to wellheeled older gamblers. Elvis brought a new kind of experience: an overthetop, rockconcertlike extravaganza. He set a new bar for Vegas performers, with the biggest salary, the biggest musical production, and the biggest promotion campaign the city had ever seen. In doing so, he opened the door to a new generation of pop/rock performers, and brought a new audience to Vegasa mass audience from Middle America that Vegas depends on for its success to this day.A classic comeback tale set against the backdrop of Las Vegass golden age, Richard Zoglins Elvis in Vegas is a feelgood story for the ages.
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