Eservice: 24 Ways To Keep Your Customerswhen The Competition Is Just A Click Away,Used

Eservice: 24 Ways To Keep Your Customerswhen The Competition Is Just A Click Away,Used

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63% of online shopping carts are abandoned before checkout...50% of Web shoppers give a site only one chance...ThatOs why 100% of companies doing e business need this book!The Web has made the concept of 'competitive edge' into a virtual anachronism. Location means little, and vendors can routinely beat each other's prices and offerings at a moment's notice. So how can an ebusiness differentiate itself? How can it stop fickle surfers in their tracks and turn them into loyal buyers?The answer is service, tailored uniquely to the Web. And no one knows more about that crucial subject than service guru Ron Zemke and Tom Connellan, who shared in bringing the world 'Knock Your Socks Off Service.' Together, they have created a detailed blueprint for companies who want to cash in longterm on the exploding Web market.Packed with ideas and solutions that readers can implement immediately, E SERVICE explains how to: * Manage the customer's psychological experience to strengthen brand image in the marketplace * Capture the right buyersthe ones who provide true profitand earn their ironclad trust * Recover from mistakes, using methods that not only retain atrisk customers but turn them into your best publicists * Design home pages, order forms, and other visual elements that attract users rather than frustrate them; and more!

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

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