Essential Elements for Brand Identity: 100 Principles for Designing Logos and Building Brands (Design Essentials),Used

Essential Elements for Brand Identity: 100 Principles for Designing Logos and Building Brands (Design Essentials),Used

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Design terms are often used inconsistently or just as bad, interchangeably. This leads to confusion for designers as well as clients. New in paperback, Essential Elements for Brand Identity lays a foundation for brand building, defining the tools and building blocks, and illustrating the construction of strong brands through examples of worldclass design. It is a onestop reference for connecting visual design elements for logos to branding concepts, and demonstrates core identity design principles through clear organization and a variety of sources and examples.Through a cohesive structure that explores broader concepts in relation to graphic identities, identity programs, and brand identities, Essential Elements for Brand Identity links formal design concerns with business issues. Design students and seasoned brand managers alike will appreciate the pragmatic relevance of its content and be inspired by the representative body of work collected and presented throughout the book.

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Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

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To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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Frequently Asked Questions

  • Q: What is the main focus of 'Essential Elements for Brand Identity'? A: 'Essential Elements for Brand Identity' provides a comprehensive foundation for brand building, defining essential tools and principles necessary for designing logos and creating strong brands.
  • Q: Who is the author of this book? A: The author of 'Essential Elements for Brand Identity' is Kevin Budelmann.
  • Q: What is the format of this book? A: This book is available in paperback format.
  • Q: How many pages does the book have? A: 'Essential Elements for Brand Identity' contains 208 pages.
  • Q: When was this book published? A: The book was published on April 1, 2013.
  • Q: Is this book suitable for design students? A: Yes, this book is suitable for both design students and seasoned brand managers, as it offers practical insights into branding and design principles.
  • Q: What topics are covered in the book? A: The book covers topics related to graphic identities, identity programs, and brand identities, linking design concerns with business issues.
  • Q: Does the book include examples of branding? A: Yes, it illustrates strong branding through various examples of world-class design.
  • Q: What are some key concepts discussed in the book? A: Key concepts include the tools for brand building and core identity design principles necessary for effective logo and brand design.
  • Q: Is there a focus on practical application in the book? A: Yes, the book emphasizes pragmatic relevance, making it a useful reference for real-world application in branding and design.