Essentials of Marketing Research (with Qualtrics Card),Used

Essentials of Marketing Research (with Qualtrics Card),Used

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SKU: SONG1439047545
Brand: Brand: Cengage Learning
$102.98 $147.11
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Marketing Research deals with the design, collection, analysis, and reporting of data relevant to a firm's current and future needs. The trend in Marketing Research, aside from using the Internet to quickly capture marketing data, is the focus on the marketing research student as a manager of marketing research and not actually a practitioner of marketing research. This course is typically found in 4year and MBA programs, and is taught out of the marketing department.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

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