Title
Evangelicals Incorporated: Books And The Business Of Religion In America
Delivery time: 8-12 business days (International)
A New History Explores The Commercial Heart Of Evangelical Christianity.Awarded Honorable Mention For The Modern Language Association'S Matei Calinescu Prize (2020), Which Recognizes A Distinguished Work Of Scholarship In Twentieth Or Twentiethfirstcentury Literature And Thought.American Evangelicalism Is Big Business. For Decades, The World'S Largest Media Conglomerates Have Sought Out Evangelical Consumers, And Evangelical Books Have Regularly Become International Best Sellers. In The Early 2000S, Rick Warren'S The Purpose Driven Life Spent Ninety Weeks On The New York Times Best Sellers List And Sold More Than Thirty Million Copies. But Why Have Evangelicals Achieved Such Remarkable Commercial Success?According To Daniel Vaca, Evangelicalism Depends Upon Commercialism. Tracing The Oncehumble Evangelical Book Industry'S Emergence As A Lucrative Center Of The Us Book Trade, Vaca Argues That Evangelical Christianity Became Religiously And Politically Prominent Through Business Activity. Through Areas Of Commerce Such As Branding, Retailing, Marketing, And Finance, Forprofit Media Companies Have Capitalized On The Expansive Potential Of Evangelicalism For More Than A Century.Rather Than Treat Evangelicalism As A Type Of Conservative Protestantism That Market Forces Have Commodified And Corrupted, Vaca Argues That Evangelicalism Is An Expressly Commercial Religion. Although Religious Traditions Seem To Incorporate People Who Embrace Distinct Theological Ideas And Beliefs, Vaca Shows, Members Of Contemporary Consumer Society Often Participate In Religious Cultures By Engaging Commercial Products And Corporations. By Examining The History Of Companies And Corporate Conglomerates That Have Produced And Distributed Bestselling Religious Books, Bibles, And More, Vaca Not Only Illustrates How Evangelical Ideas, Identities, And Alliances Have Developed Through Commercial Activity But Also Reveals How The Production Of Evangelical Identity Became A Component Of Modern Capitalism.
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Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
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Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Frequently Asked Questions
- Q: What is the main theme of 'Evangelicals Incorporated'? A: The main theme of 'Evangelicals Incorporated' is the exploration of the commercial aspects of evangelical Christianity and how the evangelical book industry has influenced the religious landscape in America.
- Q: Who is the author of this book? A: 'Evangelicals Incorporated' is authored by Daniel Vaca.
- Q: When was 'Evangelicals Incorporated' published? A: 'Evangelicals Incorporated' was published on December 3, 2019.
- Q: What is the format of this book? A: The book is available in hardcover format.
- Q: How many pages does 'Evangelicals Incorporated' have? A: 'Evangelicals Incorporated' contains a total of 336 pages.
- Q: What kind of audience is this book intended for? A: This book is intended for readers interested in the intersection of religion and commerce, particularly those studying American evangelicalism and its cultural impact.
- Q: Does this book include any special features or illustrations? A: The product details do not mention any special features or illustrations in 'Evangelicals Incorporated'.
- Q: Is 'Evangelicals Incorporated' suitable for academic studies? A: Yes, 'Evangelicals Incorporated' is suitable for academic studies, especially as it received an honorable mention for the Modern Language Association's Matei Calinescu Prize for distinguished scholarship.
- Q: What unique perspective does Daniel Vaca offer in this book? A: Daniel Vaca argues that evangelicalism is a commercial religion and examines how business practices have shaped evangelical identity and influence.
- Q: Can I find this book in other formats like eBook or paperback? A: The provided product details only mention 'Evangelicals Incorporated' in hardcover format; availability in other formats is not specified.