Everything I Know About Business I Learned from the Grateful Dead: The Ten Most Innovative Lessons from a Long, Strange Trip,Used

Everything I Know About Business I Learned from the Grateful Dead: The Ten Most Innovative Lessons from a Long, Strange Trip,Used

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The Grateful Dead is one of the most popular bands of all time and they have enjoyed incredible relevance to this day. But let's admit it, they were not exactly poster boys for corporate America. In Everything I Know About Business I Learned From the Grateful Dead, Deadhead and business scholar Barry Barnes proves that the Dead's influence on the business world will turn out to be a significant part of their legacy. Without intending to, the band pioneered ideas and practices that were subsequently embraced by American corporations. And in this book Barnes shares the ten most innovative business lessons from the Dead's illustrious career, including:Creating and delivering superior customer valueIncorporating and establishing a board of directors early onFounding a merchandising divisionGiving away your product for free to increase demandAbove all, Barnes explains how the Dead were masters of what he calls 'strategic improvisation'the ability to adapt to changing times and circumstances and that their success lay precisely in their commitment to constant change and relentless variation.For an extraordinary thirty years, the Dead improvised a business plan and realized their vision all while making huge profits. Everything I Know About Business I Learned From the Greatful Dead will show you how they did it and what your business can learn from their long, strange trip.

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We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.

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Warranty

We provide a 2-year limited warranty, from the date of purchase for all our products.

If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.

This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).

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