Fashion Marketing Communications,New

Fashion Marketing Communications,New

In Stock
SKU: DADAX1405150602
Brand: Wiley
$22.52 $32.17
Save $9.65
Quantity
Add to wishlist
Add to compare

Processing time: 1-3 days

US Orders Ships in: 3-5 days

International Orders Ships in: 8-12 days

Return Policy: 15-days return on defective items

Payment Option
Payment Methods

Help

If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, withing 24 hours on weekdays.

Customer service

All questions about your order, return and delivery must be sent to our customer service team by e-mail at yourstore@yourdomain.com

Sale & Press

If you are interested in selling our products, need more information about our brand or wish to make a collaboration, please contact us at press@yourdomain.com

Fashion is all about image. Consequently, fashion marketing communications encompassing image management and public relations, branding, visual merchandising, publicity campaigns, handling the media, celebrity endorsement and sponsorship, crisis management etc. have become increasingly important in the fashion business.This textbook for students of fashion design, fashion marketing, communications and the media sets out all that they need for the increasing number of courses in which the subject is a part.

⚠️ WARNING (California Proposition 65):

This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.

For more information, please visit www.P65Warnings.ca.gov.

  • Q: What is the main focus of the book 'Fashion Marketing Communications'? A: The book primarily focuses on the importance of image management, public relations, branding, and various marketing strategies within the fashion industry.
  • Q: Who is the author of 'Fashion Marketing Communications'? A: The author of the book is Gaynor Lea-Greenwood.
  • Q: When was 'Fashion Marketing Communications' published? A: The book was published on March 18, 2013.
  • Q: What topics are covered in 'Fashion Marketing Communications'? A: Topics covered include image management, public relations, branding, visual merchandising, publicity campaigns, and crisis management.
  • Q: Is 'Fashion Marketing Communications' suitable for beginners in fashion marketing? A: Yes, this textbook is designed for students of fashion design, marketing, communications, and media, making it suitable for beginners.
  • Q: How many pages does 'Fashion Marketing Communications' have? A: The book contains 224 pages.
  • Q: What is the binding type of 'Fashion Marketing Communications'? A: The book is available in a paperback binding.
  • Q: What edition of the book is available? A: The available edition of 'Fashion Marketing Communications' is the first edition.
  • Q: Is 'Fashion Marketing Communications' a new book? A: Yes, the item condition is listed as new.
  • Q: Can 'Fashion Marketing Communications' be used for academic purposes? A: Yes, it is intended for academic use, particularly in courses related to fashion marketing and communications.

Recently Viewed