Title
Fashion Marketing & Merchandising,New
Delivery time: 8-12 business days (International)
Fashion Marketing & Merchandising brings to life the business aspects of the fashion world. It presents the basics of market economics, textiles, design, and promotion. This edition gives an indepth view of the entire textile/apparel/retail soft goods chain and offers a comprehensive study of retail fundamentals and strategies for retail success. Hundreds of new color photos make the world of fashion come to life for fashion marketing and merchandising students. Describes the latest concepts in manufacturing, mass customization, and niche specialization; trends in globalization; and environmental issues. Explains computer technologies, such as robotic manufacturing, automatic replenishment of merchandise, and Internet retailing. Fashion in Action activities encourage students to apply many of the concepts learned in the chapter to reallife situations. Extensive glossary helps students learn terms related to fashion marketing and merchandising.
By changing our most important processes and
products, we have already made a big leap forward. This ranges from the
increased use of more sustainable fibers to the use of more
environmentally friendly printing processes to the development of
efficient waste management in our value chain.
⚠️ WARNING (California Proposition 65):
This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Shipping & Returns
Shipping
We ship your order within 2–3 business days for USA deliveries and 5–8 business days for international shipments. Once your package has been dispatched from our warehouse, you'll receive an email confirmation with a tracking number, allowing you to track the status of your delivery.
Returns
To facilitate a smooth return process, a Return Authorization (RA) Number is required for all returns. Returns without a valid RA number will be declined and may incur additional fees. You can request an RA number within 15 days of the original delivery date. For more details, please refer to our Return & Refund Policy page.
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
Warranty
We provide a 2-year limited warranty, from the date of purchase for all our products.
If you believe you have received a defective product, or are experiencing any problems with your product, please contact us.
This warranty strictly does not cover damages that arose from negligence, misuse, wear and tear, or not in accordance with product instructions (dropping the product, etc.).
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Secure Payment
Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.
We accept payments with :
Visa, MasterCard, American Express, Paypal, Shopify Payments, Shop Pay and more.
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Frequently Asked Questions
- Q: What is the main focus of 'Fashion Marketing & Merchandising'? A: 'Fashion Marketing & Merchandising' focuses on the business aspects of the fashion industry, covering market economics, textiles, design, and promotion.
- Q: What topics are covered in this book? A: The book covers manufacturing concepts, mass customization, niche specialization, globalization trends, environmental issues, and computer technologies in retail.
- Q: Who is the author of this book? A: The author of 'Fashion Marketing & Merchandising' is Mary Wolfe.
- Q: What is the publication date of this edition? A: This edition of 'Fashion Marketing & Merchandising' was published on April 24, 2008.
- Q: What is the condition of the book? A: 'Fashion Marketing & Merchandising' is available as a new book in good condition.
- Q: How many pages does this book have? A: 'Fashion Marketing & Merchandising' contains a total of 672 pages.
- Q: What format is the book available in? A: The book is available in hardcover format.
- Q: Does the book include any visual content? A: Yes, the book features hundreds of new color photos to enhance the learning experience.
- Q: What is the educational value of this book? A: It provides a comprehensive study of retail fundamentals and strategies for success, making it valuable for students in fashion marketing and merchandising.
- Q: Are there exercises included in the book? A: Yes, the book includes 'Fashion in Action' activities that encourage students to apply concepts to real-life situations.