Title
Fast Second: How Smart Companies Bypass Radical Innovation To Enter And Dominate New Markets,Used
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Discover Why Being A 'Fast Second' Is Often More Financially Rewarding Than Being At The Cutting Edge.If You Get There First, You'Ll Lead The Pack, Right? Not Necessarily! The Skillsets Of Most Established Companies, Say Strategy Experts Constantinos Markides And Paul Geroski, Are Far Better Suited To Scaling Up Newly Created Markets Pioneered By Others (In Other Words, Being 'Fast Seconds') Than To Creating These Markets From Scratch. In Fast Second, They Explore The Characteristics Of New Markets, Describe The Skills Needed To Create And Compete In Them, And Show How These Skills Match Up With Different Types Of Companies. Drawing On Examples Of Successful Fastsecond Firms Such As Microsoft, Amazon, Canon, Jvc, Heinz, And Many Others, They Illustrate How To Determine Which New Markets Have The Potential To Be Successful And How To Move Into Them Before The Competition Does, When To Make A Move Into A New Market, How To Scale Up A Market, Where To Position A Company In The Market, And Whether To Be A Colonizer Or A Consolidator.Order Your Copy Today!
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This product may contain chemicals known to the State of California to cause cancer, birth defects, or other reproductive harm.
For more information, please visit www.P65Warnings.ca.gov.
- Q: How many pages are in 'Fast Second'? A: There are two hundred eight pages in 'Fast Second'. This length allows for an in-depth exploration of strategies for entering new markets.
- Q: What is the binding type of this book? A: The binding type of 'Fast Second' is hardcover. This ensures durability and a professional look, making it suitable for shelves or as a gift.
- Q: Who is the author of 'Fast Second'? A: The author of 'Fast Second' is Constantinos C. Markides. He is a respected expert in management strategy and innovation.
- Q: Is 'Fast Second' suitable for beginners in business? A: Yes, 'Fast Second' is suitable for beginners. It presents concepts in a clear manner, making it accessible for those new to business strategy.
- Q: What market strategies does 'Fast Second' discuss? A: The book discusses strategies for entering and dominating new markets as a 'fast second'. It includes lessons learned from successful companies.
- Q: Can you read 'Fast Second' without prior knowledge of management? A: Yes, you can read 'Fast Second' without prior knowledge of management. The book is structured to introduce key concepts effectively.
- Q: How should I store 'Fast Second' to keep it in good condition? A: Store 'Fast Second' in a cool, dry place away from direct sunlight. This will prevent damage to the hardcover and preserve its quality.
- Q: Is 'Fast Second' a used book? A: Yes, 'Fast Second' is listed as a used book in good condition. It may show some signs of wear but is still fully readable.
- Q: What if my copy of 'Fast Second' arrives damaged? A: If your copy of 'Fast Second' arrives damaged, you should contact the seller for a return or exchange. Most sellers offer customer support for such issues.
- Q: How do I clean my copy of 'Fast Second'? A: To clean 'Fast Second', gently wipe the cover with a dry cloth. Avoid using water or cleaning solutions that could damage the binding.
- Q: Is 'Fast Second' appropriate for academic use? A: Yes, 'Fast Second' is appropriate for academic use. Its insights into market strategies make it a valuable resource for students and educators.
- Q: What type of reader would benefit most from 'Fast Second'? A: Business professionals and entrepreneurs would benefit most from 'Fast Second'. It provides practical advice for navigating market challenges.
- Q: Does 'Fast Second' cover real-world examples? A: Yes, 'Fast Second' covers real-world examples from companies like Microsoft and Amazon. These case studies illustrate the book's core concepts.
- Q: What are the dimensions of 'Fast Second'? A: The dimensions of 'Fast Second' are six inches long, one inch wide, and nine point one inches high. This size makes it easy to handle and read.
- Q: Is there a specific audience for 'Fast Second'? A: Yes, 'Fast Second' targets business strategists and managers. It offers insights tailored to those looking to enhance their market strategies.
- Q: Can I recommend 'Fast Second' to colleagues? A: Yes, you can recommend 'Fast Second' to colleagues. Its valuable insights into market competition are relevant for many business professionals.